Track: General Track

Content strategy, storytelling, and editorial workflows Search engine optimisation Social media and community engagement Email marketing and audience development Using WordPress to build a personal or professional brand Responsible content creation in the age of AI

A live build session (Workshop) What if your WordPress editor could draft custom content, generate structured data, translate posts in real-time, or suggest context-aware layouts-all without leaving the block editor? we’ll dive into the intersection of modern JavaScript development, Large Language Models (LLMs), and WordPress’s Block API. You’ll learn how to build custom Gutenberg blocks…

Every great software fix starts with a great bug report. Whether you are a developer, tester, support volunteer, or everyday WordPress user, knowing how to report bugs effectively can dramatically reduce the time it takes to identify, reproduce, and resolve issues. In this session, we’ll explore what separates a helpful bug report from one that…

WordPress powers millions of websites worldwide, but behind every successful project are real challenges that developers, freelancers, and agencies face every day. From slow website performance and security vulnerabilities to plugin conflicts and client communication issues, these obstacles can delay projects and impact results. In this session, I will share practical insights from working on…

WordPress powers millions of websites worldwide. But how can we harness its flexibility, accessibility, and community-driven nature to drive real environmental impact? In this session, we will explore practical ways educators, activists, community organisers, and everyday WordPress users can turn websites, blogs, and digital platforms into powerful tools for environmental advocacy. From building awareness campaigns…

Beyond the Website is a practical and inspirational talk about looking beyond simply building websites with WordPress. The central message is simple: A WordPress skill is not just a technical skill for creating websites—it can become a source of income, employment, entrepreneurship, innovation, community impact and digital opportunities. For many young people and digital professionals…

Web accessibility is often misunderstood as a complex legal requirement or a niche feature for screen-reader users alone. In reality, accessible web design is fundamental user experience—especially in East Africa, where readers navigate sites on diverse devices, varying screen sizes, and changing connectivity conditions. This session demystifies web accessibility (WCAG) using native, zero-cost tools built…

Running a freelance practice or web agency in Africa often means spinning dozens of plates at once. Client communications live in WhatsApp, project tracking happens on memory or scribbled notes, quotes are typed out manually in Word, and lead follow-ups get lost in cluttered email inboxes. While most people view WordPress strictly as a website…

Many aspiring contributors look at WordPress and assume that getting involved requires advanced programming skills. This misconception keeps countless valuable talents such as writers, marketers, support specialists, and everyday users on the sidelines. Drawing from active contributions across WordPress support and community teams, this session flips the script. It explores how alternative pathways such as…